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Solution for Supply Chain Network Design: Applying Optimization and Analytics to the Global Supply Chain 1st Edition Chapter 13, Problem 1

by Michael Watson Sara Lewis Peter Cacioppi Jay Jayaraman
106 Solutions 14 Chapters 18739 Studied ISBN: 9780133017373 Supply Chain Management 5 (1)

Chapter 13, Problem 1 : 1. A large electronics and home-appliance retailer is...

1. A large electronics and home-appliance retailer is looking to perform a distribution network analysis to optimize its warehouse locations. Using any real electronics retailer that you know as a reference, what are the aggregated product groups that you would consider modeling? Make sure you consider all the factors, including product sourcing, product logistics, characteristics, and so on.

Step-By-Step Solution

1. This question can obviously go in many different directions. But, when the students come up with the product families, you want to make sure that they considered the logistics characteristics of those families—how heavy were the products, how much space do they use, how much do they cost to handle, where did they come from, and so on. You want to see that they have a reasonable number of products for a model (10-100-ish).

You can ask some follow-up questions about whether they considered their online channel differently from their retail stores.

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