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Study Resources (Business Management)

Case 6.1 Airbnb: How Listening to Customers and Iterating the Business Model Helped Shape and Mold a Successful Start-up 1. Comment on the propensity of Airbnb’s founders to solicit customer feedback. Based on the information in the case, do you think they did it too often, not often enough, or just right?.
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12. The following statement appears in this chapter: “Choosing a legal entity (for an entrepreneurial venture) is not a one-time event.” Why isn’t choosing a legal entity a one-time event? What might trigger a firm’s decision to change how it is legally organized? 13. What are the advantages and disadvantages of.
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1. Investors are often criticized for insisting that a vesting schedule be put in place for stock that’s issued to employees. After reading this feature, do you think this criticism is justified? If a company anticipated that it will never take money from an investor, is it still a good.
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14. Charlie Berry, Shelly Jones, Nancy Harder, Keith Hawkins, Jennifer Atwood, and Cliff Barnes are all experienced software engineers. For some time they’ve been talking about starting a company—the six of them—around a software solution that they’re all interested in. Based on the material in the chapter, what challenges will these six individual likely.
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2. Assume you were assigned the task of writing a code of conduct for Patagonia. Write the portion of the code of conduct that deals with business partnership relationships. 3. List the similarities that you see between the partnership philosophies of Patagonia and Build-a-Bear Workshop. 4. Spend some time studying Patagonia, by.
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Case 7.2 Smarty Pants and DonorsChoose: How For-Profit and Nonprofit Start-Ups Build Credibility and Trust 1. On a scale of 1-10 (10 is high), rate both SmartyPants and DonorsChoose in their efforts to build credibility and trust. Highlight one thing that particularly impresses you about both organizations. 2. Is it appropriate for a.
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11. What is a firm’s product/market scope? Why is the concept of product/market scope important in regard to crafting a successful business model? 12. Why is it important for firms to differentiate themselves from competitors? 13. In what ways does a focus on a cost leadership strategy lead to a very different.
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18. What are the differences between a public corporation, a closely held corporation, and a private corporation? Which type of corporation enjoys the highest level of liquidity for its stock? 19. What are stock options? Why would a corporation offer stock options to its employees? 20. What are the advantages and disadvantages.
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7. Describe the purpose of a nondisclosure agreement and the purpose of a noncompete agreement. 8. Describe several ways entrepreneurial firms can avoid legal disputes. 9. Explain what mediation is and how mediation is used to resolve disputes. 10. At what point, during the process of starting a firm, does a business need.
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6. Jane Rowan is an experienced business consultant. Through working with clients, she has noticed that many companies have “business concept blind spots.” How can having a business concept blind spot affect the strength of a firm’s business model? 7. Write a mission statement for 99designs, one of the companies highlighted.
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Case 6.2 Zipcar: A Business Model Innovator That’s Changing the Way People Think About Cars 1. How does Zipcar’s business model motivate its customers and its partners (such as the cities, businesses, and universities it partners with) to participate with its business? On a scale of 1 to 5 (5 is high),.
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2. Write a brief description of Apple Inc.’s business model. 4. Carol Schmidt plans to open a company that will make accessories for cell smartphones. She has read that having a clearly articulated business model will help “all the elements of her business fit together.” Carol isn’t quite sure what that.
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11. Describe the three formal responsibilities of a board of directors. 12. Explain why recruiting a well-known and highly respected board of directors lends legitimacy to a firm. 13. Define signaling and explain its potential value for a new venture. 14. Discuss the purpose of forming an advisory board. If you were the.
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Case 6.2 Zipcar: A Business Model Innovator That’s Changing the Way People Think About Cars 3. Look at Figure 6.3 in the chapter. Explain Zipcar’s business model in each of the four areas. Is there anything in Zipcar’s business model that makes what it is doing hard to replicate? Explain your answer.
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6. Chipotle Mexican Grill is a publicly traded company. Calculate the firm’s price-to-earnings ratio (P/E). What does Chipotle’s P/E ratio tell you about investors’ expectations regarding the company’s growth? 7. Jarrett Baker is the founder of an enterprise software company located in Chevy Chase, Maryland. By looking at the income statements.
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10. Twitter (http://twitter.com) is a free networking and micro-blogging service that allows its users to send and read other users’ updates (otherwise known as “tweets”). Although Twitter has millions of users and is growing rapidly, it has been criticized for not having a business model. Spend some time researching Twitter..
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15. What are the major advantages and disadvantages of a C corporation? How is a C corporation subject to double taxation? 16. What is the difference between preferred stock and common stock? Who gets paid first in the event of liquidation?the preferred stockholders or the common stockholders? 17. What is meant by.
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Case 8.2 Dell Inc.: How Its Business Model Sweetens Its Financial Statements 1. Investigate the financial ratio of inventory turnover. Find current information about Dell (www.hoovers.com is a good starting place) and report whether its inventory turnover is still as impressive as the number mentioned in the case. How does Dell’s current.
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1. When should your friend, who is considering launching a consulting firm to provide financial services to small businesses, think about the ethical climate she wants to establish in her venture? 2. In general, do entrepreneurs tend to overestimate or underestimate their knowledge of the laws that pertain to starting a.
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1. In retrospect, Brinckerhoff believes that it would have been to Devver’s advantage to have had a business-oriented co-founder as part of Devver’s new-venture team. Do you think the reverse is true? If two businesspeople are set to launch a technology-oriented firm, do you think it’s to their advantage to.
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Case 9.2 Zappos: Making Human Resources the Key to Customer Service 1. What are some key points/traits that make Tony Hsieh and Zappos successful? 2. How would you describe Zappos’s approach to human resource management? Do you think Zappos’s approach to human resource management is unique to Zappos, or do you think many of the.
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6. Nancy Wills is purchasing a business named Niagara Laser Optics near Buffalo, New York. The business has had several brushes with the law during the past several years, dealing with claims of false advertising and wrongful termination of employees. As a result, Nancy is very concerned about the ethical.
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2. Under what circumstances should ethical considerations be part of a company’s business plan? Should a company periodically measure its ethical performance? If so, what are the best ways for a company to measure its ethical performance? 4. The “You Be the VC 7.1” feature focuses on Quora, an online question-and-answer.
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Case 8.1 Heartache and Financial Failure: What Happens When Financial Challenges Become Overwhelming? 1. If you were thinking about buying a franchise, like a Cold Stone Creamery store, what financial information would you look at and analyze before you completed the sale? Be specific. 3. Do you think that some businesses that have.
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Case 5.2 Local Dirt 1. Make a list of the environmental trends and the business trends that are working both for and against Local Dirt and its business proposition. 2. To what degree has Local Dirt established a new approach to interface with businesses in the agricultural and food sales industries? How well.
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Case 7.1 Preparing a Proper Legal Foundation: A Start-up Fable 1. Complete Jack and Sarah’s list for them, including the issues you think they will place on the list along with their recommendations. Which of the issues do you think will stimulate the most discussion with the attorney, and which issues do.
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1. Why do you think iConclude was able to persuade other companies to serve on its customer advisory board? 2. What insight or insights do you believe that iConclude gained by assembling a customer advisory board before rather than after its product was fully developed? What benefits, other than getting good quality advice, did.
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10. How does a firm compute its price-to-earnings ratio? Why does a high price-to-earnings ratio indicate that the stock market thinks the firm will grow? 11. What is the purpose of a balance sheet? 12. What are the major categories of assets and liabilities on a balance sheet? Briefly explain each category. 13..
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2. Ann Perkins is a sales representative for The Pampered Chef, a direct sales organization that sells kitchen utensils and related products. Ann, who lives near Houston, is thinking about leaving The Pampered Chef to open a combination cookware store and cooking school near where she lives. Ann’s background is.
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3. What would have been the appropriate financial information to request from the three candidates for the job? 4. What are the three most important insights you gained from studying this feature? Which of these insights surprised you, and why? 1. Which of the four financial objectives of a firm, profitability, liquidity,.
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