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Study Resources (Business Management)

  61)The ________ is the number that appears most frequently in a distribution. A) median B) mode C) mean D) range E) total count 62)In the context of a survey, which of the following terms represents the average and is determined by adding all the responses and dividing the sum by the number of responses? A) Mode B) Standard.
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  11)Which of the following questions is used for background research of your topic? A) Who is the primary audience? B) Who else might be affected by this problem or decision? C) What sources will your audience expect you to consult? D) What questions will your audience expect you to answer when you present the.
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  41)The ________ lists all the headings in the report, along with the page numbers where the report sections begin. A) reference list B) glossary C) bibliography D) executive summary E) table of contents 42)PowerPoint report decks ________. A) are designed to be read as well as presented B) cannot be sent as email attachments C) cannot be printed out.
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  51) The day, time, and length of an observation should be determined when _____. A) writing an observation summary B) settingup to conduct the observation C) developingan observation plan D) decidingwhat kind of observation would be helpful E) conductingthe observation 52) What type of advantage does observation offer that surveys and interviews do not? A) Observations take.
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  41)The best way to address feasibility is to ________. A) present realistic implementation plans B) highlight your qualifications C) demonstrate your expertise D) provide a customer testimonial E) describe similar projects which you have completed in the past 42)Establishing ________ means showing that you have the ability to deliver what you propose. A) feasibility B) agreeability C) credibility D) assimilability E).
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  51) What percentage of companies will ignore a Twitter complaint? A) 30 B) 40 C) 50 D) 60 E) 70 52) When customers complain using social media, organizations can improve goodwill 83 percent of the time by doing what? A) Ignoring the feed B) Responding through social media as quickly as possible C) Responding through social media only after.
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  71) Different social media has different capacities, and effective messages take advantage of those differences. 72) Before an organization begins to use multiple social media sites, the organization should develop core material to be shared over all sites, and other material that is unique to each site. 73) Developing and implementing a.
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  41)Visual content that captures attention on social media can be created by _____. A) postinga series of questions B) usingheadings and subheading C) adding infographics D) posting regularly E) usinga template 42) Which of the following can be used to create infographics that can add meaning to a blog? A) Piktochart B) PowToon C) Meddle D) Newsle E) LinkedIn 43) Which of.
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  21)In a solicited proposal, the summary conveys to the audience _____. A) the audience has a need you can fulfill B) thecost associated with the acceptance of the proposal C) whenand where the issue began D) youhave listened to them and understand what they are trying to accomplish. E) howyou plan to meet the audience’s.
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  97) When conveying a bad-news message, how might the use of the word “you” be interpreted? 98) Discuss whether or not an apology should be part of a bad-news message. 99) Discuss how legal liabilities might affect a bad-news message. 100) Discuss why it is especially important to communicate bad-news messages in a.
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  21) What type of report is often used in a sales or marketing environment? A) Manuscript B) Indirect C) Progress D) White paper E) Feasibility 22) A stand-alone visual display of data is called a(n) _____ A) chart B) table C) nativefile D) infographic E) reportdeck 23) PDF files are the most common format for distributing reports electronically because _____. A) readers have.
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  31)A(n)_____ is essentially a targeted marketing letter sent to someone who may need your products or services. A) contract B) statement of work C) deliverable D) unsolicited sales proposal E) business case 32) What is the goal of an unsolicited sales proposal? A) To identify a statement of work B) To provide a timeline for actions C) To solicit.
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  91) Discuss ways to evaluate the success of an organization’s investment in social media. 92) Identify how an organization could make a social media site more appealing for global customers. 93) How can an organization make a social media site more engaging for the audience? 94) How can an organization make their social.
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1)Which type of report has a goal of providing the reader with facts that are easy to understand? A) Informational B) Analytical C) Executive summary D) Abstract E) Narratives 2)Which type of report would be used to help the reader to solve problems or support a business decision? A) Informational B) Analytical C) Executive summary D) Abstract E) Narrative 3) When choosing.
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  41)If a researcher wants to generalize findings to everyone being studied, what type of sample should be used? A) Random sample B) Targeted sample C) Convenience sample D) Survey population E) Survey medium 42) Survey questions that ask a follow up question based on the previous response are called _____. A) random questions B) branchingquestions C) targetedquestions D) conveniencequestions E) samplequestions 43)What.
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  81) The peer-review process is designed to ensure that articles are subjectiveand opinionated. 82) When using books for research, an online catalog will allow you to conduct a key word search to ensure the book is timely and relevant. 83) The audience from whom you want to collect survey responses from is.
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  21)The last step before beginning your research is to ________. A) identify audience concerns and needs B) develop a work plan C) define research activities D) analyze the research question and topic E) establish scope of the research 22) What is the advantage to using articles from publications such as the Wall Street Journal? A) They are.
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  71) Proposals that respond to RFPs are always noncompetitive. 72) Unsolicited proposals are often organized using a direct format. 73) Most proposals are delivered in writing after anoral presentation. 74) A proposal must provide details about how it will be implemented and explain costs. 75) Unlike other persuasive communication, a proposal does not require.
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1) Which of the following will increase the effectiveness of social media use for an organization? A) Knowing which customers use social media B) Adding interactive material C) Engaging rules for social media use D) Developing a social media strategy E) Knowing what platforms are used by customers 2)Which type of culture is less likely to.
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  71) The goal of most academic research is for the researcher to learn. 72) Academic research and workplace research have nothing in common. 73) Before doing in-depth research to explore your research questions, it is important to understand your general topic. 74) Information sources like Wikipedia or a Google search are considered to.
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  11) When do experienced writers ask for feedback on their reports? A) Before finalizing the content B) Throughout the writing process C) When the first draft is complete D) Just before sending the report E) After the reader has had time to consider the report 12)Reports based on outcomes and decisions arrived at during meetings are.
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  98) Discuss the importance of building a positive online community and strategies used to achieve it. 99) Based on Fogg’s Behavior Model, how can social media be used to influence behavior, and what three tools will support this strategy? 100) Identifyand discuss guidelines for social media use at the workplace.     .
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  93) Discuss the ramifications of firing employees from their job by email or text message. 94) Compare and contrast how a business person from a Western culture might refuse a request compared to how a business person from an Eastern culture might do so. 95) Discuss why communications require evaluation. 96) Discuss examples.
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  31) According to information designer Edward Tufte, what can be done to help a graph or table better communicate a message? A) Add gridlines B) Include a graphically strong border C) Add design elements for visual interest D) Combine similar types of data on one table or graph E) Eliminate distracting content 32) The purpose of.
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1) When identifying the need your proposal meets, you are identifying its _____. A) content B) purpose C) audience D) context E) deadline 2) What is the first step in preparing a proposal? A) Identifying the purpose of the proposal B) Determining the content that will be included C) Identifying the deadline or due date D) Understanding the context of.
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  11)Which of the following is an external proposal? A) Aproposal suggesting a new volunteer program to your HR department B) Aproposal asking your boss to implement a flex-time schedule C) Aproposal seeking the business of a new customer D) Aproposal recommending a new process to your supervisor E) Aproposal requesting that your department be allocated.
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  81) When an organization uses blogs, the content of the blog should be used to promote the organization and product lines. 82) Social media networks give businesses more opportunities to receive customer suggestions and complaints—and respond to them quickly to satisfy customers and maintain goodwill. 83) In addition to reacting to customers,.
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  31)Which of the following should be used to help Pinterest viewers find content based on categories? A) Hashtags B) Linked images C) Pinboards D) Special offers E) Facebook pages 32) What type of social media site should an organization use as the hub that connects all other sites? A) Facebook B) Blogs C) Tweets D) Pinterst E) FourSquare 33) What advantage does.
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1) When conducting research for the workplace, what is the goal of the research? A) To prepare bids for clients and customers B) To find, organize, and analyze information to solve a problem or answer a question, C) To gain new business D) To aid in the understanding of complex processes that affect one’s.
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  94) Why is it important to summarize acurrent business problem, need, or opportunityin a proposal? 95) As you are evaluating your proposal, you realize that you meet all but one of the audience’s stated requirements. Evaluate the various ways in which this situation can be handled. 96) When developing a proposal, how.
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  21) When using Facebook, how many “fans” of an organization actually see what is being posted on the site? A) Less than ten percent B) Less than one third C) Half D) More than half E) Most 22) What is the key to being seen on Facebook? A) A welcoming home page B) Interactivity C) Frequent newsfeeds D) Utilization of.
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  71) Communicating bad news ineffectively may not only anger people, but it may harm your own business. 72) When conveying bad news, you should eliminate excess negatives to soften the blow of the news. 73) The rise of social media puts additional pressure on businesses to handle bad-news messages well. 74) Stating bad.
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  31)When determining how credible an author is, what type of question should you consider? A) Do others frequently cite the source? B) How current is this information? C) Does the author provide support for claims? D) Are any web links broken? E) Does the author acknowledge and respond to opposing points of view? 32)When you conduct.
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  11)According to a survey from the European commission, what percentage of European consumers will not buy from a website developed in a language other than their own? A) 5 percent B) 18 percent C) 22 percent D) 37 percent E) 42 percent 12)According to a survey from the European commission, what percentage of European consumers will.
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  61)Apologizing for mistakes in a bad news business message ________. A) is never a good idea B) creates adverse publicity for the business C) can only harm the company’s bottom line D) is ethical, but not good for business E) can have a positive effect 62)Taking a “you” perspective in the face of a mistake ________. A).
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  61)How can social media be used to generate awareness of products and services? A) Broadcast through multiple mediums B) Tweet headlines from the newsletter C) Post video of products or services in use D) Identify social media goals for the new product or service E) Build a positive online community 62) How can an organization create.
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