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Study Resources (Business Management)

  5.BPM encompasses five basic processes: strategize, plan, monitor, act, and adjust. Select one of these processes and discuss the types of software tools and applications that are available to support it. Figure 4.10 provides some hints. Also, refer to Bain & Company’s list of management tools for assistance (bain.com/management_tools/home.asp).     .
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  Application Case 4.6: Saudi Telecom Company Excels with Information Visualization 1. Why do you think telecommunication companies are among the prime users of information visualization tools? 2.How did Saudi Telecom use information visualization? 3. What were their challenges, the proposed solution, and the obtained results?     .
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  Section 4.10 Review Questions 1.What is Six Sigma? How is it used as a performance measurement system? 2.What is DMAIC? List and briefly describe the steps involved in DMAIC. 3.Compare BSC and Six Sigma as two competing performance measurement systems. 4.What are the ingredients for an effective performance management system?     .
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  3.Carefully analyze Charles Joseph Minard’s graphical portrayal of Napoleon’s march. Identify and comment on all of the information dimensions captured in this ancient diagram. 4.Who is Edward Tufte? Why do you think we should know about his work? 5.What do you think the “next big thing” is in data visualization?     .
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  3.Do you think performance dashboards are here to stay? Or are they about to be outdated? What do you think will be the next big wave in business intelligence and analytics? 4.SAP uses the term strategic enterprise management (SEM), Cognos uses the term corporate performance management (CPM), and Hyperion uses the.
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  Application Case 3.4: Things Go Better with Coke’s Data Warehouse 1. How did Coca-Cola in Japan use data warehousing to improve its business processes? 2.What were the results of their enterprise active data warehouse implementation? Application Case 3.5: Starwood Hotels & Resorts Manages Hotel Profitability with Data Warehousing 1. How big and complex are.
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  3.Identify the major differences between the traditional data warehouse and a real-time data warehouse, as was implemented at Continental. 4.What strategic advantage can Continental derive from the real-time system as opposed to a traditional information system?     .
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  8.In recent years, the Beyond Budgeting Round Table (BBRT; bbrt.org) has called into question traditional budgeting practices. A number of articles on the Web discuss the BBRT’s position. In the BBRT’s view, what is wrong with today’s budgeting practices? What does the BBRT recommend as a substitute?     .
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  ANSWERS TO END OF CHAPTER QUESTIONS FOR DISCUSSION?  ?  ? 1.What are the best practices in business reporting? How can we make our reports stand out? 2.Why has information visualization become a centerpiece in the business intelligence and analytics business? Is there a difference between information visualization and visual analytics?     .
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  Application Case 3.6: EDW Helps Connect State Agencies in Michigan 1. Why would a state invest in a large and expensive IT infrastructure (such as an EDW)? 2.What are the size and complexity of EDW used by state agencies in Michigan? 3.What were the challenges, the proposed solution, and the obtained results of.
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  Application Case 4.8: Expedia.com’s Customer Satisfaction Scorecard 1. Who are the customers for Expedia.com? Why is customer satisfaction a very important part of their business? 2.How did Expedia.com improve customer satisfaction with scorecards? 3. What were the challenges, the proposed solution, and the obtained results?     .
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Section 5.1 Review Questions 1.Why should retailers, especially omni-channel retailers, pay extra attention to advanced analytics and data mining? 2.What are the top challenges for multi-channel retailers? Can you think of other industry segments that face similar problems? 3.What are the sources of data that retailers such as Cabela’s use for their data.
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  5.What type of analytics help did Cabela’s get from their efforts? Can you think of any other potential benefits of analytics for large-scale retailers like Cabela’s? 6.What was the reason for Cabela’s to bring together SAS and Teradata, the two leading vendors in the analytics marketplace? 7.What is in-database analytics, and why.
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  ANSWERS TO APPLICATION CASE QUESTIONS FOR DISCUSSION?  ?   Application Case 4.1: Delta Lloyd Group Assures Accuracy and Efficiency in Financial Reporting 1. How did Delta Lloyd Group improve accuracy and efficiency in financial reporting? 2.What were the challenges, the proposed solution, and the obtained results? 3. Why is it important for Delta Lloyd Group.
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  Application Case 4.4: TIBCO Spotfire Provides Dana-Farber Cancer Institute with Unprecedented Insight into Cancer Vaccine Clinical Trials 1. How did Dana-Farber Cancer Institute use TIBCO Spotfire to enhance information reporting and visualization? 2.What were the challenges, the proposed solution, and the obtained results?     .
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  12.Compare and contrast the DMAIC model with the closed-loop processes of BPM. 13.Select two companies that you are familiar with. What terms do they use to describe their BPM initiatives and software suites? Compare and contrast their offerings in terms of BPM applications and functionality.     .
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  6.Select a public company of interest. Using the company’s 2013 annual report, create three strategic financial objectives for 2014. For each objective, specify a strategic goal or target. The goals should be consistent with the company’s 2013 financial performance. 7.Netflix’s strategy of moving to online video downloads has been widely discussed.
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  Application Case 4.7: IBM Cognos Express Helps Mace for Faster and Better Business Reporting 1. What was the reporting challenge Mace was facing? Do you think this is an unusual challenge specific to Mace? 2.What was the approach for a potential solution? 3. What were the results obtained in the short term, and.
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  9.Distinguish between performance management and performance measurement. 10.Create a measure for some strategic objective of interest (you can use one of the objectives formulated in discussion question 6). For the selected measurement, complete the measurement template found in Table W4.2.1 in the online file for this chapter.     .
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