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Study Resources (Business Management)

145) Define enterprise resource planning (ERP). 146) Compare the decision support systems (DSSs) with executive information systems (EISs). 147) Describe the role of mobile devices in a modern business strategy. 148) How can technology support ethical conduct? 149) Distinguish between business-to-business (B2B) transactions and business-to-consumer (B2C) transactions. 150) How do banks and businesses protect your.
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141) An Internet company that distributes a wide variety of products wants to open a new distribution warehouse. None of the products are particularly large, but they must be delivered within a fairly short time period. The warehouse requires 300 staff members, none of whom require specific skills. Managers will.
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11) In the customer relationship era, the marketing concept is good for acquiring customers by offering ________ products. a. customized b. promotional c. off-the-shelf d. ready-made 12) William, a marketing officer in the clothing shop WonderWear, suggested that the business use customer relationship management (CRM) software. Which of the following uses of the software could.
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111) Technological advances in business communication have a significantly negative impact on the environment. a. True b. False 112) Usually, only the information technology (IT) department of a company has need for the most advanced and most expensive technological hardware and software. a. True b. False 113) It is more practical to limit the use of.
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101) The chief executive officer has the sole privilege of installing new hardware or software for business operations without having to run it by the IT department. a. True b. False 102) Technology benefits large corporations more than small businesses. a. True b. False 103) Information security is a paramount issue for business today, even more.
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136) Four college friends decided to market imported bags from Asia around the university campus. They periodically met and verbally agreed about their respective tasks, but as the target day for launching the product neared, the friends encountered serious dilemmas about the little tasks: one friend was not aware that.
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41) Distinguish the product that has no brand at all and may mimic a branded product. a. manufacturer’s brand b. generic brand c. private brand d. family brand 42) ____________ is the highest degree of brand loyalty. a. Brand association b. Brand awareness c. Brand recognition d. Brand insistence 43) Mr. Wilde is responsible for marketing Classic Furniture and in.
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143) A biotechnology firm was awarded the latest operating systems in the market as part of a government-funded project. Before switching to the new operating system, what should the firm consider? 144) Tim is a chief information officer of Electronic World, a store that sells electronic appliances and gadgets. Electronic World’s.
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41) Companies need to understand which ____________ affect their business operations. a. business curfew hours b. imports and exports c. business practice laws d. stricter tariffs and trade measures for companies 42) ________ refers to the availability of public infrastructure services. a. Utility cache b. Utility supply c. Utility provision d. Utility availability 43) Balboa Inc. wants to open a.
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31) Which of the following is the most common mode of transportation for suppliers and businesses? a. air transport b. road transport c. rail transport d. sea transport 32) Road transport is the BEST choice for shipping _____________. a. oil b. tomatoes c. glass vases d. steel pipes 33) Alana has important packages that need to be delivered as soon.
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41) Choose one of the following that would MOST likely go through many distribution channels. a. automobiles b. canned goods c. catalogue items d. online purchases 42) Which of the following is another term for the intermediaries who participate in the flow of a product from producer to consumer? a. channels b. dispensers c. distributors d. marketers 43) Identify the.
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91) Jeremy’s company has applied for ISO 9000 certification. During the certification process, Jeremy does not have to worry about _____________. a. an assessment of employee skill level b. a review of company manuals c. an audit report summary d. employee interviews 92) LDO Corp. has just been certified by the ISO 9000. Which of.
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131) The managers of Vancouver Institute want to evaluate the impact of their decision to increase the tuition fees of the adult education program. Which software system would enable them to analyze collected data so they can predict the impact of this decision? 132) How are raw data converted into information? 133).
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141) You work in the human resources department of a Winnipeg Travel Agency. A week ago, the agency hired Kathleen Lithgow as chief information officer (CIO). Describe how you would explain Kathleen’s duties as the CIO of the agency. 142) Rapid developments in technology have changed the business landscape, extending the.
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1) Cite the primary role of a marketer. a. keeping an eye on what people need and want b. balancing the company’s budget and expenses c. maintaining ethical relationships with clients d. analyzing profitable investment strategies 2) The official definition of marketing was changed to reflect a new focus on value for ____________. a. products b. customers c..
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31) Marketing services for a plumbing company would be considered _____________. a. component parts b. raw and processed materials c. specialized professional services d. maintenance, repair, and operating products 32) Lumber, cement, drywall, and electrical wire for a house are all examples of _____________. a. component parts b. raw and processed materials c. specialized professional services d. maintenance, repair,.
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61) Which is an example of how the Internet BEST helps small-business owners with their products? a. The Internet keeps small-business owners entertained if they don’t have anything better to do. b. The Internet allows small-business owners to compete with larger firms to promote and sell their products online. c. The Internet helps.
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1) Advantages of an efficient production process include _____________. a. lower employee turnover and a higher-qualified staff b. increased profit and decreased production costs c. increased demand for product and higher sales d. reduced competition and increased market domination 2) One of the following is a type of production process. a. government-driven production b. fixed production c. market-driven.
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101) Each group of stakeholders has a single set of motives for their interest in the success of the business. a. True b. False 102) Successful organizations generate more revenue than cost, creating a profit. a. True b. False 103) Criticisms of marketing are good to think about for future products, but generally do not affect.
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91) Clarissa likes to write journals and frequents the local book shop to purchase special notebooks with thick pages. Tim, on the other hand, likes to put his thoughts in blogs and doesn’t need these notebooks at all. Which type of influences on buyer behaviour applies in these situations? a. psychological.
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71) Identify how researchers collect primary data when conducting marketing research. a. through observation b. through the government c. through websites d. through inferences 72) ________ data are the compilation of data that have already been collected and processed. a. Derived b. Primary c. Resulting d. Secondary 73) Which of the following is an example of secondary data? a. census data b..
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126) Laura is the chief information officer of a company that supplies organic vegetable produce in supermarkets. Lately, she’s noticed that the information technology budget for the next quarter doubled because of requests for smartphones. She immediately released an internal memo requesting the sales department to justify the issuance of.
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51) Leslie is a production manager at a marketing company. She wants to maximize workplace efficiency along with improving employee satisfaction. Which of the following factors should Leslie consider changing? a. kitchen size b. filing systems c. cubicle arrangement d. size of meeting rooms 52) When starting the production process, one of the first decisions.
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21) If Jane purchases a set of kitchen utensils for her catering business, then the utensils would be a _____________. a. people product b. consumer product c. wholesale product d. business-to-business product 22) ________ are typically nondurable goods or goods that are normally used or consumed quickly. a. Specialty goods b. Unsought goods c. Shopping goods d. Convenience goods 23).
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61) ________ includes the receiving, storing, handling, and tracking of everything in a company’s stock. a. Inventory control b. Stock book solution c. Reserve stock system d. Flexible manufacturing system 62) When accuracy is a necessity during inventory control, a(n) ________ would probably work best. a. inventory coding b. stock book solution c. reserve stock system d. flexible manufacturing.
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11) George’s company relies on a central computer to link machines together and direct parts to the appropriate machine. Which of the following production systems does George’s company use to manufacture goods? a. custom production b. mass production c. customer-driven production d. product-driven production 12) Which of the following characteristics BEST describes how machines function.
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21) Sweet Tooth manufactures chocolate candy. A few weeks ago the management team purchased industrial robots to take over the production of its candy. Which of the following changes should management likely observe? a. increased variety b. lower accuracy c. increased productivity d. lower quality 22) Which of the following refers to the use of.
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131) A chemical company that manufactures potentially harmful substances decides to open a factory in an economically deprived area. The new factory will bring job opportunities to the community and potentially revitalize the local economy. However, upon hearing of the new factory, local residents launch a protest against the company.
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111) Transportation costs for a facility are rarely more expensive than operating costs. a. True b. False 112) Global companies can gain a competitive edge over other large-scale companies if they can reduce transportation costs. a. True b. False 113) Services that are located on less travelled streets do NOT have an advantage. a. True b. False 114) The.
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1) A product is _____________. a. any good, service, or idea that might satisfy a want or a need b. a way of promoting a service that a company creates c. the benefit that a consumer gets from buying certain items d. the raw materials supplied to a manufacturing company 2) The ________ consists of.
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101) The use of technology in production can affect customer satisfaction. a. True b. False 102) Industrial robots cannot work in potentially hazardous conditions. a. True b. False 103) Eric is a line worker for a company that is installing industrial robots. He should be worried about his job security. a. True b. False 104) Industrial robots remove job.
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126) Mischa developed a nutritious food product ideal for children who do not eat vegetables and fruits. The product is packed with nutrients but has a taste that appeals to the discriminating palate of young children. Mischa believes that her product will sell primarily because of its innovative quality, so.
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126) In a potato chip factory, chips are mass-produced along an automated assembly line. A machine cooks the chips in large volumes, while another machine weighs and distributes the chips into foil-lined packages. Another machine seals the packages, arranges them, and packs them in boxes for delivery. Explain the major.
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31) Select one of the following that refers to the creation of a real or perceived difference in a product. a. product derivation b. product differentiation c. product specialization d. product specification 32) Which of the following is a source of product differentiation? a. quality b. quantity c. purpose d. ingredients 33) By developing a ________, a company can distinguish.
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21) Which one of the following marketing actions violates consumer privacy? a. hidden fees and charges b. misuse of personal information c. follow-up calls d. personalized promotional offers 22) Additional payments for a product, like charges for shipping or service that the clients are not informed about are called ____________. a. adjustment fees b. price gouging c. planned.
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81) Identify which markets businesses purchase goods and services from other companies and organizations. a. business-to-consumer b. business-to-business c. business-for-consumption d. business-to-company 82) Marketers study consumer behaviour in order to ____________. a. choose the most profitable target markets b. create innovative products for other businesses c. quash the competition that offers similar products d. monitor government control of consumer.
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71) If Danica is having a difficult time figuring out when to restock items and how much of an item to keep on hand, she should _____________. a. begin eyeballing inventory b. install a computerized inventory system c. implement a flexible manufacturing system d. use the total quality management approach 72) Which software system lets.
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81) Quality control prior to the implementation of total quality management was mostly focused on _____________. a. forecasting equipment malfunctions b. preventing product deficiencies c. improving production efficiency d. testing finished products for flaws 82) Prior to the implementation of total quality management, defective items were _____________. a. sold as new b. sold at a cheaper rate c..
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143) Define supply chain management. 144) What is e-procurement? 145) Discuss different types of scheduling for service operations. 146) Describe the features of materials requirement planning. 147) Identify the process of manufacturing resource planning (MRPII). .
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