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Study Resources (Business Management)

  131.The Global Executive Leadership Inventory (GELI) is a 360-degree feedback approach for identifying leadership competencies and ______.  132.Most experts in the field think global leadership effectiveness is the result of a ______ process rather than ______ capability, at least in part.  133.A model designed for developing the expertise of global leaders, the.
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  51.According to Mintzberg and others, the roles of the global leader include  A.negotiator and change agent. B.supervisor and administrator. C.superintendent and monitor. D.marketer and salesperson for change. E.controller and brand manager. 52.According to Mintzberg and others, the roles of the global leader include  A.spokesperson. B.administrator. C.monitor. D.salesperson for the status quo. E.controller. 53.Research by scholars at the Center for Creative Leadership suggests.
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  111.According to Warren Bennis, a distinction between leaders and managers is that the leader _______, but the manager administrates.  112.According to Warren Bennis, a distinction between leaders and managers is that the manager maintains, but the leader _______.  113.According to Warren Bennis, a distinction between leaders and managers is that the manager.
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  11.Assessing global leadership competencies is a well-understood, basic process.  12.Most experts in the field think global leadership effectiveness is the result of a developmental process rather than innate capability, at least in part.  13.The GLED model suggests that some individual characteristics are antecedent to the development process.  14.A study of the liberal arts.
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  11.To avoid changing the product to meet local legal requirements, manufacturers frequently design it to meet the most stringent laws, even though it is overdesigned for other markets.  12.Luxury items such as perfume can often be sold without adaptation in many different foreign markets.  13.Generally as marketers go down the economic and.
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  Essay Questions 155.The module discusses building a corporate global mind-set. What can you do to build an individual global mind-set?  156."There is no difference between management and leadership." Agree or disagree with this assertion, explaining your reasoning.  157.What advice would you give to a friend who is an English major and wants to.
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  91.The inclination in diverse global teams is to  A.treat everyone the same. B.suppress differences and focus on commonalities. C.focus on differences and suppress commonalities. D.treat everyone as a unique individual. E.avoid discussing politics, sex, and religion. 92.Culture plays a role in global team member expectations. For example,  A.Americans are likely to want strong group-based approaches identity and.
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  51.A turnkey project includes  A.plant design and technology supply. B.direct selling. C.government training. D.construction up to but not including trial runs. 52.By means of a licensing agreement,  A.an international firm receives permission from a foreign government to set up a subsidiary in that country. B.one firm grants to another the right to use stipulated parts of its.
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  41.The challenge of dealing with information that lacks clarity and incorporates both quantitative and qualitative dimensions, hindering the understanding of cause-and-effect relationships and the effectiveness of subsequent problem solving efforts, is known as  A.complexity. B.cognition. C.interdependence. D.dependency. E.ambiguity. 42.The interdependence that confronts global leaders results from  A.needing to depend on others to implement change plans. B.increased levels of.
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  Essay Questions 150.Discuss the differences between the physical product and the total product, with examples.  151.How is international marketing promotional strategy different from domestic marketing promotional strategy?  152.What are the two types of pricing in the foreign arena and how do they differ?  153.Provide examples of the parts of the marketing mix that may.
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  131.Standardized approaches to marketing do not take advantage of the _________ among customers in different cultures and countries.  132."Think globally, but act locally" is an example of a ___________ approach to marketing strategy.  133.The programmed-management approach is a newly developed _____________ strategy that allows for local participation within a global framework.  134.Industrial products.
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  True / False Questions 1.Sometimes there are almost no differences between marketing domestically and marketing internationally, while at other times these differences are great.  2.International markets often differ widely because of great variations in the uncontrollable environmental forces.  3.Important differences between the domestic and foreign environments may make a wholesale overseas transfer of.
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  91.A definable segment is one that  A.can be identified and measured. B.has a clear reason and purpose. C.is understood by the client. D.relies on lifestyle differences. 92.Accessibility in a segment screening is that the segment is  A.reachable for promotion and distribution. B.communicating in a shared language. C.willing to be contacted by researchers. D.ready to focus on our questions about.
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  61.To avoid translation errors, the experienced advertising manager will use  A.a common language such as English, Mandarin, or French. B.local translators. C.back translation. D.both local and home-country translators in teams. 62.A middle ground between an ad campaign that is standardized worldwide and an entirely local ad campaign is called a  A.hybrid advertising campaign. B.programmed-management approach. C.computerized-management approach. D.shared-management approach. 63.The.
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  121.Aperian Global, a consulting company, identified five abilities that returning expatriates thought were necessary for a successful global leadership assignment. One is to ______ connections in the global environment; relationships are a prerequisite for getting things done.  122.Aperian Global, a consulting company, identified five abilities returning expatriates thought necessary for a.
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  41.As explained in the text,  A.tonic water is a global physical product and a multidomestic total product. B.chocolate is a global physical product and not a total product. C.Nescafe is an example of a global physical product. D.Skippy's peanut butter could never be a multidomestic product. 42.The continuum from insensitive to sensitive to foreign environment.
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  61.Which of the following was not a finding from Nancy Adler's research on global leaders who were women?  A.There was no predictable pattern associated with their route to leadership positions. B.Their selection as leaders symbolize hope, change, and unity. C.They were driven to success based on desire for hierarchical status. D.They relied on broad-based,.
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  101.Leading global change is  A.just like leading domestic change. B.like leading domestic change, but exponentially more complex due to globalization. C.similar in every location on the globe. D.a well-understood process with models and theories underpinning it. 102.The stages of Kurt Lewin's change model include all of the following except  A.moving. B.refreezing. C.bridging. D.unfreezing. 103.The steps of John Kotter's approach to.
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  Multiple Choice Questions 31.Environmental scanning is mostly used  A.during the planning process to obtain information on opportunities and threats. B.to gather information on market weaknesses. C.to determine triple bottom-line report data. D.to predict weather conditions in the agricultural sector. 32.Market screening is needed to  A.reduce the nearly 200 countries to pinpoint the most attractive prospects. B.show films in.
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  91.Foreign language labels can be used to enhance the total product, as in  A.French labeling on perfume in the U.S. B.Mandarin labeling on clothing in Europe. C.Japanese language labeling and instructions on Toyotas. D.Portuguese language labeling on exports from Brazil. 92.The language story of Chevy's Nova name is  A.an urban legend contradicted by the facts in.
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  Multiple Choice Questions 31.Marketers everywhere must  A.satisfy customers' needs. B.learn to rely on their local consultants. C.price goods and services so that they generate revenues, regardless of the market. D.focus on satisfying the demands of headquarters. 32.The international marketing manager's task is more complex than the domestic marketing manager's in part because  A.marketing strategies must be developed.
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  True / False Questions 1.A strong grasp of the business fundamentals that underlie international business is an important first step to selecting and developing global leaders.  2.The manager with a global mind-set is open to understanding others from different backgrounds, is more judgmental about people from other cultures, and is eager to.
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  11.Knowing the number of imports to a specific country gives a firm a complete measure of market potential.  12.Trade flows are good indicators of the magnitude of present sales.  13.Imports to a country can be a good indicator of the potential demand for a new product.  14.During the second screening, analysts are highly.
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  111.As mentioned in the text, in contrast to the Japanese approach, U.S. advertising tends to be _________.  112.________________ advertising tends to be banned in most countries.  113.One study found that in U.S. advertising, women's roles tended to be more ___________ than in Europe or Australia.  114.Europeans, especially the French, want sophisticated advertisements, while.
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  21.Producing a factory ready to operate is similar to producing a "turnkey project."  22.Licensing refers to a contractual agreement in which the licensor grants access to its patents, trade secrets, or technology for a fee paid by the licensee.  23.The licensee generally pays a fixed sum when signing a license agreement and.
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  21.Of all the promotional mix elements, personal selling has the greatest similarities worldwide.  22.Global branding is a way to proclaim that your company makes a difference.  23.One of the reasons that Internet advertising is not appealing in an international setting is that most Internet users are poor and difficult to reach.  24.Buyers of.
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  111.Environmental scanning is used during the process of _____________ to provide information about the world in which the business operates.  112._______________ is a process of eliminating markets so only the most desirable are left for final analysis.  113.The two levels of market screening are country screening and ________ screening.  114.The initial screening of.
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  81.Examples of goods that can be sold worldwide without adaptation include  A.memory chips. B.clothing. C.cars and trucks. D.packaged cake mixes. 82.Luxury consumer goods sometimes need no adaptation for foreign markets. Examples are  A.champagne and perfume. B.Porsches and Ferraris. C.cigarettes. D.cheeses and milk. 83.A product targeting significant local market penetration will probably have  A.considerable adaptation for the local market. B.low pricing and solid.
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  101.Online research communities are  A.online platforms that connect researchers to interested consumers willing to collaborate in the research. B.groups of graduate students who do research part time and will travel. C.a sophisticated collection of proprietary data sources. D.a loosely connected collaboration of local researchers who will collaborate with major marketing companies in their home.
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  141.According to research by management scholar Paula Caliguri, a growing number of corporate employees are taking ______ assignments in international corporate social responsibility (CSR) programs that range from three to six months, with release time and compensation sponsored by the company.   142.According to research by Paula Caliguri, to build responsible.
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  121.The variation in media availability is a strong reason to use ________ media consultants.  122.Advertising on the Internet is often _________ heavily regulated than other advertising forms.  123.In __________ where direct advertising of prescription drugs is prohibited, online advertisements can reach potential consumers, using a disclaimer describing their intended audience.  124.That the Internet.
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  101.To exert control of brand names, companies are advised to  A.register them quickly in every possible country in which they may do business, now and in the future. B.begin using them everywhere to establish ownership rights. C.secure first-rate local legal representation in all of their potential markets. D.go after violations with legal threats immediately. 102.Internet.
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  81.An example of a political force of concern in market screening is a(n)  A.entry barrier established by the host government. B.change in the general platform of the ruling democratic party. C.change in voter registration numbers. D.local blue law prohibiting sales on Sunday. 82.Local content restrictions are an example of a  A.political and legal force. B.marketing force. C.sustainability force. D.cultural.
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  True / False Questions 1.An expatriate is a person living outside his or her country of birth.  2.The effectiveness of every organization depends, to a great extent, on how well its human resources are used.  3.Sources of successful managers for international company (IC) activities include the home country, the host country, or a.
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  81.High levels of motivation in teams are likely when  A.the rewards are substantial. B.the team has low levels of diversity. C.team members see one another as each member sees himself or herself. D.the task is challenging. 82.Team coaching is critically important in global teams because  A.with high levels of diversity, team members who don't know each.
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  71."The longer our experience at doing something, the better we get at it," is  A.the learning curve. B.an optimistic saying in marketing. C.a twentieth-century approach to learning. D.the key to career development in marketing. 72.A standardized corporate visual identity, which reduces cost,  A.is the same logo and visual representation in all markets. B.is a way of conducting.
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  Multiple Choice Questions 31.Which of the following is not part of the Leaders' Quest active hope approach, which involves a new way of seeing?  A.Asking questions by letting go of judgment and embracing uncertainty B.Triangulating data and assessing the implications C.Listening D.Building the courage to act 32.According to the text, research indicates that many CEOs feel.
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  131._________ analysis is useful when grouping countries and geographic regions by common characteristics.  132.Continuity in policy when a new leader assumes power is an example of _________, an element of the third screening.  133.Often with stability, stability of _____________ is more critical than political changes, as long as these political changes are.
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  71.The Right Stuff model of global leadership development  A.focuses on the needs of the firm and develops managers who bring some of the right stuff with them. B.suggests that global leaders are born, not made. C.looks to universities to train in global leadership. D.relies on in-house candidates for global leadership positions. E.assumes that the firm.
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  True / False Questions 1.Market screening is a modified version of environmental scanning in which the firm studies the stock market to eliminate the less desirable markets.  2.By conducting environmental scanning, a firm can monitor the natural resources around the world that may affect it.  3.In environmental scanning the firm scans the world.
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  71.Basic need potential can be assessed  A.using data obtainable from standard sources. B.by visiting the market and doing on-the-ground research. C.by doing calculations on present imports. D.by examining product substitutions. 72.The FT900 is a  A.U.S. Department of Commerce monthly report on trade. B.measure of quality levels necessary for the target market. C.financial measure of disposable income. D.stock market index.
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  141.If export prices are too ______, gray-market resellers can buy the product abroad and re-export to the country of manufacture.  142.The two pricing concerns in overseas markets are foreign national pricing and  143.______________ pricing is local pricing in another country.  144.____________ pricing is prices for goods manufactured in one country and exported to.
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  41.The market growth rate index is measured by  A.average growth rate in commercial energy + real growth rate in GDP. B.real growth rate in commercial energy + real growth rate in GDP. C.average growth rate in commercial energy + average growth rate in GDP. D.real growth rate in commercial energy + average growth rate.
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  Essay Questions 152.If a firm wishes to go abroad but is unable to provide all the capital a wholly subsidiary would require, what other means of foreign involvement are available? Describe each one.  153.Discuss the process of market screening.  154.For the purpose of estimating market potential, develop an example, real or hypothetical, using.
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  121.If you know historical growth rates of an import, you can use _____________ to forecast its future growth.  122.One problematic assumption of trend analysis is that past conditions affecting the ___________ will be constant.  123.Climate, topography, and natural resources are all considered part of the ______________ for a certain product or service.  124.Trends.
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  51.Dissimilar cultural patterns generally necessitate changes in food and other  A.industrial products. B.consumer goods. C.luxury products. D.basic consumer staples. 52.The need to change the color of packages when selling a product in a new market is generally a result of the influence of  A.distributive forces. B.competitive forces. C.political conflicts. D.cultural differences. 53.Pirating a brand name involves  A.a firm's brand name being.
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  21.Bridging involves seeing the other person's point of view.  22.Virtual communication is more effective than face-to-face communication.  23.Most virtual teams meet at their launch and during crisis.  24.Social loafing is not an issue on virtual teams.  25.Seeing what needs to be done is a management, rather than a leadership, element.  26.Research on global change has.
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  141.The many problems encountered in carrying out research in foreign markets is helped by the growth of _____________ research communities and the use of big data.  142.Because we don't understand multiple _________, we face barriers in attempts to market to an international audience.  143._______________ is the text's example of an international company.
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  61.According to the text, a management contract is useful for  A.joint ventures and wholly owned subsidiaries. B.earning money by branding. C.turnkey projects. D.import stimulation in the host country. 62.Hilton and Delta provide assistance to other international companies, an example of  A.a joint venture. B.a management contract. C.a strategic alliance. D.contract manufacturing. 63.International firms employ contracted manufacturing  A.as a means of entering.
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