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1.Which of the following is not a potential source? a)a disgruntled employee b)a police scanner c)a news release d)all of the above are potential sources 2.For the purposes of gathering information, sourcery is: a)the practice of obtaining information from various reliable sources. b)the unethical practice of using black magic to locate reliable sources. c)the practice of ignoring sources.
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  4.1 Journalists should try to avoid covering topics a. that they know nothing about b. that they are involved with personally c. that will cause controversy d. that may hurt someone’s feelings   4.2 The journalistic method is designed to find facts, assess them and report them to a wider audience. a. True  .
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1.The Internet began as: a)a network of computers set up for national defense purposes. b)a research tool for journalists. c)a game for academic “hackers.” d)all of the above. 2.“Printcast” can beset be described as: a)a mix of printing and cursive writing used when broadcasting on the Internet. b)a mix of streamed video and newspaper style writing. c)a mix.
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  14.Rewrite the above passage so that it is clearer. 15. Cut the “word fat” from the following passage: Law enforcement officers apprehended two perpetrators in a stolen automobile in East Middleburg last night, and discovered a cache of weaponry inside the vehicle, including approximately fourteen machine guns. Police originally halted the vehicle.
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7.1 As opposed to just a few years ago, most newspapers are losing money. a. True  b. False   7.2 Magazines are likely to have a more well-defined audience than newspapers. a. True  b. False   7.3 Information which may not need attribution in a news story includes  a. context or background information    b. direct quotes c.indirect.
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  14.1 Career paths in the mass media have not changed a great deal in the last couple of decades. a. True  b. False   14.2 Someone who want to write professionally a. should concentrate on that exclusively and not worry about developing other skills b. should concentrate on developing writing skills but should also.
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  11.21 Which of the following is the first duty of an ad for any product: a.desire stimulation b.building consumer confidence  c. attention getting   d. attack the competition   11.22 By demographic characteristics, we mean a. the age, gender, and income of the audience b.the reasons why the audience might want to buy the product c.the values.
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5.1 Information which may not need attribution in a news story includes  a. context or background information    b. direct quotes c.indirect quotes d.information from stored sources   5.2 Define attribution. a.Attribution means listing various related web sites. b.Attribution means listing survivors in an obituary story. c. Attribution means telling the reader where the information in that story.
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  11.Cross out the unnecessary repetition, wording and detail from the following story (the answers are highlighted): A Maryland Court of Appeals says an Annapolis,  man who discovered his house was built on an abandoned graveyard has the right to sue the man who developed the property for concealing the fact . .
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  8.10 A general tenent of writing for audio is that a.punctuation should be used as much as possible b.punctuation is generally not necessary c. punctuation should be used sparingly   8.11 In both audio journalism, achieving good sound quality a.is one of many important goals but not the most important b.can be done in almost any.
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1.Which is not true when comparing print writing to broadcast writing? a)Broadcast writing typically employs shorter sentences and fewer words. b)Broadcast writing often uses Completed Circle rather than Inverted Pyramid. c)Print writing more frequently uses direct quotes. d)Broadcast writing is more likely than print to round off numbers. e)Broadcast writing typically provides more detail than.
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  16.What’s the approximate total length of the script, in seconds?  The following questions refer to the script below: Burke May 22 - 3:00 p.m. Lodge The landmark big tobacco trial entered its punitive damages phase.  The case was brought on behalf of 500-thousand-six Florida smokers who want cigarette makers to be punished for lying.
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  21. The ______________ began in 1929 with the stock market crash. a.Great Depression b.great depression c.great Depression   22. The ______ of the new building is an abandoned cemetery. a.cite b.site c.sight   23. The _________________ celebration will begin with a parade that morning. a.Independence day b.Independence Day c.independence day   24. The president summoned the ___________  to the Oval Office. a.secretary of State b.Secretary of State c.secretary.
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  7.Local experts should generally not be used in news stories.  8.Transmissions on police monitors are private and protected, and should never be used as sources.  9.A source’s personal motivations are irrelevant as long as his story seems true.  10.Unsolicited contacts should generally be rejected as sources since they are the.
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  6.11 Accuracy is less important in a photo’s cutline than in other journalistic writing because the photograph shows what’s going on anyway. a. True   b. False   6.12 With a set of photos on a website, what becomes important about their presentation? a.the number of people in each photo b.the focus of each photo .
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  31. The opening day of the baseball season is on __________ 4. a.Apr. b.Ap. c.April   32. __________ clothes is he wearing if not his own. a.Who's b.Whos c.Whose   33. The governor said he would not _____ his plans to engage in a debate. a.alter b.altar c.altur   34. There were many in the ________ who were sympathetic to the Confederacy. a.north b.Northward c.North   35. Alabama's ______ loss.
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  16.Categorize the following news as Hard News (be specific) or Soft News: The prevalence of road rage on the nation’s highways. Tobacco farmers trying to find alternative crops. The trial of a notorious serial killer. A baby beauty contest. An investigation into the Food and Drug Administration approving dangerous drugs. The arrest of a swindler who’d.
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  1. On Tuesdays I have my first class at 9:45 ____________ . a.AM b.A.M. c.a.m.   2. The nurse said that ________ Jones would not see any more patients today. a.  doctor b.Dr. c.Doctor   3. The address on the arrest record was 5369 Airline __________ . a.Boulevard b.Blvd. c.Bld.   4. Scholars think that St. Paul died about 55 ______ . a.Anno Domini b.A.D. c.AD   5. On.
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  13.Camel squeeze the following story into a shorter version suitable for broadcast news, using broadcast news style: An insect that has recently made its way into the United States of America may smell like trouble for farmers in PA.  A scientist from CU (Cornell University), thirty-four year old Richard R. Hoebeke,.
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  9.The words “script” and “copy” can generally be used interchangeably.  10.Everything written inside parentheses is usually “read” aloud by the anchor.  11.The vast majority of television stations and networks follow universal script format guidelines.  12.A live shot is a reporter’s on-the-scene report, which is not pre-recorded.  13.The “run time” is.
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  13.1 Which of the following news stories might constitute libel: a.A review calling the local play production “stupid and terribly performed.” b.A story about murder trial testimony in which the defendant is called a “murderer.” c. A story written by a recently divorced journalist who falsely calls her ex-husband a car thief.   .
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  9.8 Which would be more correct, according to broadcast style? a.The robbers stole $10,233 from First National Bank. b.The robbers stole ten thousand, two hundred and thirty three dollars from First National Bank.  c. The robbers stole more than ten thousand dollars from First National Bank.   9.9 Broadcast copy is prepared for: a.the listener b.the.
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  10.11 Expanding a story to include information in various forms is called   a. story inflation  b. lateral reporting c. broadcast-to-print reporting   10.12 Web audiences are most likely to be attracted to web sites with a.flashy designs b.lots of pictures and graphics c. up-to-date, accurate information   10.13 The concept of “visual logic” means that a visitor to.
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  7.11 Almost all media writing is a collaboration; usually it’s between a writer and an editor. a. True  b. False   7.12 Writers should never edit their own copy – it’s too painful. a. True   b. False   7.13 The when element in the lead should be a. included at the very beginning of.
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  41. The ballplayer's annual salary will be about ______________ . a.four million dollars b.$4 million c.4 million dollars   42. __________  was the hottest day of the year. a.August twentieth b.Aug. 20th c.Aug. 20   43. The mayor said he would be a candidate for ____________. a.reelection b.re-election c.re election   44. He promised to meet me here at  ____________ . a.12 midnight b.12:00 a.m. c.midnight   45. The lawyer.
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  4.18 Journalists are on solid ethical ground in accepting gifts from their sources. a. True b. False   4.19 Journalists do not need to make any special efforts to keep their biases out of their writing. a. True b. False   4.20 Reporters do not have the final say over their stories or how.
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  12.11 An agreement between public relations practitioners and news media people not to run a story before a certain time is called an __________.     a. deadline deal b. time deal  c. embargo d. blockade   12.12 Probably the most important principle of writing for mass communication is a. adherence to all rules of style b..
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10.1 The major news event that established the web as a premier news medium was a. the Kennedy assassination b. September 11, 2001 c. the death of Michael Jackson   10.2 The immediacy characteristic of the web means that a. the web can keep information permanently b. the web can contain information in a variety.
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  18.Calculate the total length of the script, in seconds.  The next script is from a newscast on all news radio WTOP 107.7 FM/1500 AM in Washington D.C. (www.wtopnews.com) Have you noticed how gasoline prices seem to be creeping up again?  Triple A says after a onemonth reprieve...prices at Washington area pumps climbed.
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  13.Specifically identify the barriers to clear writing and accurate diffusion in the passage below. “The parents of a newborn infant, Joshua Banks, who died in a drug study being conducted at Regional Hospital at 4020 Medical Drive Southeast in Sturtman, Florida last June, are now picketing outside the medical facility to.
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1.Which factor does not impact news value? a)Proximity b)Timeliness c)Vicariousness d)Significance e)Loneliness 2.Sutton Says: a)Don’t assume something is interesting to the audience just because you find it interesting. b) Don’t give too much detail. c)Don’t write for the highly-educated. d)All of the above. 3.Which of the following is not an element of clear writing? a)Conversational language b)Jargon c)Passive writing d)Closed circle e)B and C f)All of.
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  11. The old man felt fortunate in the _______ he had acquired. a.daughters-in-law b.daughters-in-laws c.daughter-in-laws   12. The ___________ he used to write letters reflected his personality. a.stationery b.stationary c.stationiry   13. Ken Griffey__ Jr is now on the same team with his father a.comma b.period c.no punctuation   14. The saying is that a cat has ____ lives, and I believe it. a.nine b.9 c.IX   15. He had.
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1.Radio news scripts... a)may be typed or printed onto any size paper. b)may be typed or printed from computer onto half-sheets. c)should be on 8.5 x 11" paper. d)should be digital only with no paper involved. e)a, b, and d. 2.For accurate line timing, it’s best for scripts to... a)always be written in capital letters. b)have one inch.
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1.A script that has absolutely no video in it is called: a)A VO or voice over b)a reader c)a minus VO d)it can be called any of the above 2.A story that is written by a reporter and pre-recorded for the newscast is commonly referred to as: a)a package b)a chyron c)a sound bite d)a live shot 3.A font can: a)give.
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    4.11 To the working journalist, what is more important? a. facts b. opinions c. resolutions   4.12 One thing that every media writer must deal with is a. a hostile audiences b. a deadline c. failing equipment   4.13 Police records, articles from a magazine and a press release are what types of sources? a..
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  8.1 What is a way of making broadcast news seem more immediate? a. using the present tense b.avoiding complex sentences c.inserting attribution   8.2 Broadcast writers need to use phonetic spelling for hard to pronounce words. a. True b. False   8.3 Apposition should be avoided in broadcast writing. a. True b. False   8.4 In broadcasting, you should frequently.
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    3.11 Which is correct according to AP style? a. fourteen chickens  b. six adults c. 2 children   3.12 Why is it important to use a consistent style? a.English is a language of many dialects; a consistent style eliminates those. b.Writers are an unruly bunch and need lots of rules imposed upon them. c. A.
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  16.List eight characteristics of the “printcast” style of Internet writing.  19.Assume the following information is on a Web site about a disorder called “trippers.”  Briefly describe what questions you have about the source and reliability of the information, and suggest how you would go about confirming the information, and in.
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  7.The terms “World Wide Web” and “online” are used interchangeably.  8.“Printcast” components include all of the following: headlines, still images, graphics, links, streamed video, complex writing, conversational writing and audio. 9.Online writers often have the luxury of more time and space than is possible in traditional broadcast medium.  10.Online writing tends.
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  5.11 Why is the inverted pyramid useful? a.It is convenient for editors to cut the least important facts. b.It allows the reader to quickly locate the important information in a story. c. All of the above.   5.12 When writing a news story, a.Reporters must include the 5W’s and H in the first paragraph so.
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11.1 What is the concept of repositioning in advertising? a.using different media to advertise a product than what were used previously b.advertising a product in a different time slot than was used previously  c. using advertising to appeal to a different part of the market for the product d.  changing the size.
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