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1)Jimmy Wales created __________. 2)The concept of __________ as a comprehensive

  1)Jimmy Wales created __________.   2)The concept of __________ as a comprehensive printed package of the day’s events didn’t emerge until several centuries after Gutenberg printed his first works.   3)The Penny Press Period began with Benjamin Day’s publication of the __________.   4)Industrialization, __________, immigration, and literacy were the key factors in the rise of.
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1)Jimmy Wales created __________. 2)The concept of __________ as a comprehensive
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21) Television signals travel A)on paths matching the Earth’s curvature. B)somewhat faster

    21) Television signals travel A)on paths matching the Earth’s curvature. B)somewhat faster than light. C)best when there’s good ground conductivity. D)in a straight line.   22) Cable systems were created to provide A)additional channels in large, metropolitan areas. B)access to television shows in rural areas. C)on-demand movies. D)channels other networks refused to carry.   23) The first cable network using satellites to.
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21) Television signals travel A)on paths matching the Earth’s curvature. B)somewhat faster
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21)__________ a radio listener survey company. 22)Recent studies show that American

  21)__________ is a radio listener survey company.   22)Recent studies show that American adults and teenagers, on average, listen to radio more than __________ hours per week.   23)Thomas Edison could make and re-play sound recordings by 1877, but there was no way to copy or duplicate them until __________ found a way to.
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21)__________ a radio listener survey company. 22)Recent studies show that American
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1)At their inception, movies were a chemistry-based medium. 2)The early television

  1)At their inception, movies were a chemistry-based medium.   2)The early television industry was modeled after movies.   3) Television’s greatest threat to Hollywood was in distributing and exhibiting its product.   4)The barriers between Hollywood and television have come down, and they now have a synergetic relationship.   5)Getting the audience to suspend disbelief is a major.
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1)At their inception, movies were a chemistry-based medium. 2)The early television
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1)Much of the success of __________ due to his audience

  1)Much of the success of __________ is due to his audience research, personally talking with the audiences of his plays, which showed him that a large and underserved market is waiting for middle-class comedies aimed at African-American audiences.   2)The best description of the mutually beneficial cooperation that exists between television and.
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1)Much of the success of __________ due to his audience
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21)One way USA Today differed from other newspapers was its

  21)One way USA Today differed from other newspapers was its flashy presentation and short stories.   22)The Daily, a newspaper available only in digital form as an app for iPads, is a risky experiment that could influence the future of newspaper operations.   23)There are about 18,000 magazines in the U.S. today.   24)Only half of.
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21)One way USA Today differed from other newspapers was its
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11)The recording industry worried that up to __________ of all

  11)The recording industry is worried that up to __________ of all music downloads are free and do not produce any revenue.   12)Although recording companies make some money from iTunes, they remain unhappy that Apple keeps __________ of every 99-cent sale on iTunes for itself.   13)Congress regulated radio stations by saying that the.
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11)The recording industry worried that up to __________ of all
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21) By licensing stations to operate in specific service areas

    21) By licensing stations to operate in specific service areas and limiting individual ownerships, the government intended to foster  A) cacophony. B)local accountability. C)networks. D)national pride.   22) The legal principle that justifies government licensing of radio and television stations is A) the Bill of Rights. B)the First Amendment. C)the marketplace concept. D)the trusteeship concept.   23) The total number of.
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21) By licensing stations to operate in specific service areas
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21)The traditional components of the movie industry production, distribution and

  21)The traditional components of the movie industry are production, distribution and promotion.   22)Production is the creative heart of the movie industry.   23)Distribution, the second major component in the motion picture industry, is responsible for getting the finished film from the production studio to the theaters and other end-users.   24)Movie attendance peaked in 1952.   25)Hollywood.
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21)The traditional components of the movie industry production, distribution and
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41)Oligopoly the term to describe an industry characterized by multiple

  41)Oligopoly is the term to describe an industry characterized by multiple companies effectively competing against each other.   42)Monopolies are now legal in the United States.   43)Trade groups are organizations created to achieve mutually beneficial goals by businesses operating in the same or, possibly, in a closely related industry.   44)“Washington turnstile” is a derisive.
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41)Oligopoly the term to describe an industry characterized by multiple
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31) In 2006, Disney offered $7.4 billion to acquire  A)

    31) In 2006, Disney offered $7.4 billion to acquire  A) Universal. B)Pixar. C)Columbia. D)Warner Brothers.   32) Applying the term “independent” or “indie” to a small studio or producer can be misleading for all of the following reasons EXCEPT A)they can’t start production until their scripts are approved by the Motion Picture Association. B)they have to use.
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31) In 2006, Disney offered $7.4 billion to acquire  A)
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41)Terrestrial radio no longer exists because of digital advancements. 42)MP3 players

    41)Terrestrial radio no longer exists because of digital advancements.   42)MP3 players have contributed to an increased radio audience.   43)Adam Curry, who is often called “podfather,” is said to have invented podcasting.   44)Podcasting is another name for “on-demand radio broadcasting.”   45)TuneIn Radio allows listeners to draw on-demand programming from 50,000 radio stations from all around.
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41)Terrestrial radio no longer exists because of digital advancements. 42)MP3 players
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1)Jimmy Wales created World Book Encyclopedia. 2)A survey by the journal

  1)Jimmy Wales created World Book Encyclopedia.   2)A survey by the journal Nature in 2005 found that Wikipedia had four errors for every three  found in the Encyclopaedia Britannica, but errors were rare in both places.   3)The printing technology Gutenberg developed in the 15th century made mass media possible, but it took almost.
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1)Jimmy Wales created World Book Encyclopedia. 2)A survey by the journal
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31)Computer-generated imagery was introduced to movies in the 1960s. 32)Steamboat Willie

  31)Computer-generated imagery was introduced to movies in the 1960s.   32)Steamboat Willie was an animated character who later morphed into Felix the Cat.   33)Toy Story was the first movie produced entirely by computers.   34)Robert Flaherty who is considered the first documentary filmmaker produced a 1922 look at Eskimo life.   35)Director Steven Spielberg tried to get.
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31)Computer-generated imagery was introduced to movies in the 1960s. 32)Steamboat Willie
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11)The acronym “CATV” which stood for __________ was applied to

  11)The acronym “CATV” which stood for __________ was applied to the earliest cable systems that were designed to serve small towns beyond the reach of over-the-air television signals.   12)The first television programming that was sent to local cable systems via satellite was __________.   13)Atlanta television station owner Ted Turner used satellite technology.
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11)The acronym “CATV” which stood for __________ was applied to
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Match each organization in the left column with the most

  Match each organization in the left column with the most appropriate descriptor in the right column. 1)Wall Street Journal A) Victim of the Dot_Com Bust 2)Time Warner B) Media trade group 3)Gannett C) Bought NBC Universal in 2011 4)Christian Science Monitor D) Owned by News Corp. 5)Associated Press E) Government licensed 6)Broadband Sports Network F) Multi-media.
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Match each organization in the left column with the most
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41) The first documentary filmmaker was  A) Frank Capra. B)Adolph Zucker. C)John

    41) The first documentary filmmaker was  A) Frank Capra. B)Adolph Zucker. C)John Warner. D)Robert Flaherty.   42) A film that examines an historical or current event or explains a natural or social phenomenon is called a A)docu-ganda. B)documentary. C)fiction movie. D)B movie.   43) The Blair Witch Project is an example of A) a blockbuster film that lost money. B)an independent film.
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41) The first documentary filmmaker was  A) Frank Capra. B)Adolph Zucker. C)John
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51)Without newspapers and magazines there would be a void in

  51)Without newspapers and magazines there would be a void in investigative reporting.   52)After attempting to save itself with an online edition, U.S. News & World Report finally shut down both its printed and online editions in 2011.   53)In the late 1800s and early 1900s, William Randolph Hearst used his chain of major.
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51)Without newspapers and magazines there would be a void in
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11)The Big Four recording companies account for roughly 84% of

    11)The Big Four recording companies account for roughly 84% of the U.S. market and 75% of the global market for recorded music.   12)All of the Big Four recording companies are U.S.-owned and based conglomerates.   13)Shawn Fanning wrote the Napster software for file-sharing audio downloads.   14)The Supreme Court halted iTunes’ free distribution of music.   15)Napster’s.
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11)The Big Four recording companies account for roughly 84% of
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11) What company did the recording industry first target in

    11) What company did the recording industry first target in an attempt to stop file sharing of music?  A) Grokster B)Kazaa C)Napster D)iTunes   12) Downloading music without paying is considered A) OK if you or your friend bought the CD. B)legal. C)illegal. D)OK if you own the computer.   13) While it lasted, Napster did all of the following.
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11) What company did the recording industry first target in
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1) Jimmy Wales developed this online reference site that allows

1) Jimmy Wales developed this online reference site that allows people to collaborate on writing and editing web content. A)Wikipedia B)Google C)Sony D)Yahoo   2) When members of Congress modified Wikipedia entries about themselves and their voting records A)nothing was done to correct them. B)they were barred from the site while Wikipedia staff restored accurate content. C)Congress passed a.
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1) Jimmy Wales developed this online reference site that allows
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51) What topic of a documentary series produced by Ken

    51) What topic of a documentary series produced by Ken Burns drew more viewers to PBS than any other program in its history? A)The Cold War B)The Civil War C)Jazz D)World War II   52) A new form of television that includes brief episodic stories for delivery through the Interneis called A) Zines B)WebTV C)Webisodes D)InterTV   53) In the decades before.
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51) What topic of a documentary series produced by Ken
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Match each person in the left column with the appropriate

    Match each person in the left column with the appropriate claim to fame in the right column. 1)Tim WestergrenA) iTunes 2)Shawn FanningB) Radio talk show host 3)Steve JobsC) Major benefactor of NPR 4)Adam CurryD) Live radio newscasts of World War II 5)Gordon McLendonE) Napster 6)Joan KrocF) Pandora 7)Garrison KeillorG) Podfather 8)Edward R. MurrowH) Top 40  and all news.
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Match each person in the left column with the appropriate
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1) Who wrote, created and/or produced such popular movie and

1) Who wrote, created and/or produced such popular movie and television works as Diary of a Mad Black Woman, Meet the Browns and House of Payne? A)Tyler Perry B)Desi Arnez C)Robert Flaherty D)Steven Spielberg   2) Tyler Perry’s personification of the “new Hollywood” and his ability to cut across media platforms is demonstrated by all of the.
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1) Who wrote, created and/or produced such popular movie and
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41) Originally developed to focus news, politics, and societal trends,

    41) Originally developed to focus on news, politics, and societal trends, many talk radio stations devolved into emphasizing all of the following EXCEPT A) controversial and often wacky or vitriolic, personalities. B)humor, including call-in comedy competitions. C)self-help, heath and relationship advice. D)sports boosterism and trivia.   42) The first programming created by NPR was  A) Morning.
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41) Originally developed to focus news, politics, and societal trends,
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21) Among the best ways to describe the New York

  21) Among the best ways to describe the New York Times is A) known worldwide for its journalistic excellence. B)largest circulation daily newspaper in the world. C)popular for its crossword puzzles and front-page comic strips. D)snobbish and elitist, appealing only to rich intellectuals.   22) The only national newspaper among the following four is the A).
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21) Among the best ways to describe the New York
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21)The Federal Radio Commission, created in 1927, was the predecessor

    21)The Federal Radio Commission, created in 1927, was the predecessor of the Federal Communications Commission.   22) The Federal Communications Commission licenses radiostations.   23)Early government regulation of radio stations was implemented under the marketplace concept.   24)When radio licensing was established, each station was assigned a specific frequency and maximum power level so its broadcast.
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21)The Federal Radio Commission, created in 1927, was the predecessor
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Match each concept in the left column with its definition

  Match each concept in the left column with its definition or an example from the right column. 1)Online encyclopedia A) Reference book 2)Penny paperB) Kindle 3)CirculationC) Gannett 4)Newspaper chain D) Gets publications from the press to the reader 5)PaywallE) First media product to reach a truly mass audience 6)Highbrow slickF) Wikipedia 7)Long-form journalismG) Online payment mechanism 8)MuckrakingH) Magazine.
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Match each concept in the left column with its definition
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Match each organization in the left column with its product

  Match each organization in the left column with its product or accomplishment on the right.. 1)Sony Music BMGA) On-demand radio 2)PandoraB) All Things Considered 3)RIAAC) Radio listener survey company 4)FRCD)Represents the recorded music industry’s interests 5)CPBE) Lets listeners program their own musical choices 6)ArbitronF) One of the Big Four 7)Clear ChannelG) First government regulatory agency for U.S..
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Match each organization in the left column with its product
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31) The leading medium in innovating long-form journalism, which includes

  31) The leading medium in innovating long-form journalism, which includes in-depth news coverage, thought-provoking commentary, and personal essays was A) newspapers. B)magazines C)television. D)radio.   32) Magazines like Atlantic and Harper’s whose content have intellectual appeal are called A) highbrow slicks. B)news magazines. C)intellectual periodicals. D)literati.   33) Daniel Defoe’s Weekly Review  is well-known in the history of magazines for A) introducing.
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31) The leading medium in innovating long-form journalism, which includes
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Match each publication in the left column with its most

    Match each publication in the left column with its most appropriate descriptor in the right column.. 1)WikipediaA) Highly-regarded reference book 2)The DailyB) Trade journal 3)New York TimesC)Top-selling shelter magazine 4)Better Homes & GardensD)Brought a landmark libel case to the U.S. Supreme Court 5)USA TodayE) iPad App 6)Wall Street JournalF) Created by Jimmy Wales but edited by.
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Match each publication in the left column with its most
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51) The challenges the book industry faces with e-books include

  51) The challenges the book industry faces with e-books include all of the following EXCEPT A) attracting sufficient advertisers to offset the cost of developing new e-readers. B)creating well-edited, high-quality books people will be willing to pay for. C)developing a pricing model that satisfies readers, distributors, and retailers. D)growing concerns that young readers are.
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51) The challenges the book industry faces with e-books include
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11) Newspapers in the 21st century include people with all

  11) Newspapers in the 21st century include people with all of the following job titles EXCEPT A) bookkeepers. B)editors. C)publishers. D)typesetters.     12) Newspaper circulation in the U.S. continues to A) skyrocket. B)decline. C)increase but more slowly than before because of the Internet. D)hold steady after years of steady increases.   13) Newspaper readership in the U.S. peaked in A) 1958. B)1984. C)2001. D)2008.   14).
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11) Newspapers in the 21st century include people with all
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31)Demassification gives a global perspective to a wider range of

  31)Demassification gives a global perspective to a wider range of readers.   32)Both revenue streams for magazines, advertising and sales to readers, are decreasing.   33)News magazines are the exception to the pattern of declining newsstand sales in recent years.   34)Trade journals are published to serve small professional audiences within a particular industry, not a.
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31)Demassification gives a global perspective to a wider range of
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11)The Medill Innocence Project just one example of news-gathering organizations

  11)The Medill Innocence Project is just one example of news-gathering organizations that have been created at __________.   12)The __________ is another name for a tax on inheritances.     13)One of the ways government has aided media is to give them __________ postal rates than other businesses pay for delivery of their products.   14)Congress passed.
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11)The Medill Innocence Project just one example of news-gathering organizations
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41) Today the magazine industry faces the same challenges as

  41) Today the magazine industry faces the same challenges as other traditional print-based media EXCEPT A)an aging workforce unwilling to adapt to new media. B)competition from digital media. C)declining advertiser interest. D)increasingly fragmented audiences.   42) Historically, magazine revenue has been dependent upon A) advertising sales. B)circulation and distribution. C)sales to readers and space sales to advertisers. D)subscriptions and newsstand.
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41) Today the magazine industry faces the same challenges as
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11)Before the Civil War, the content of __________ was geared

  11)Before the Civil War, the content of __________ was geared to classically educated audiences and well-to-do elites.   12)__________ magazine pioneered the craft of magazine illustration with its engraved drawings of the Civil War.   13)__________is the process of media narrowing focus to audience niches.   14)With magazine circulation dropping, __________ are shifting to alternative vehicles.
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11)Before the Civil War, the content of __________ was geared
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31)For a while at least, the Newspaper Preservation Act kept

  31)For a while at least, the Newspaper Preservation Act kept newspaper competition alive in more than two dozen cities that already had competing daily newspapers.   32)New sources and combinations of revenue are being sought by the mass media  as traditional advertising and subscription revenue dry up.   33)The Corporation for Public Broadcasting distributes.
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31)For a while at least, the Newspaper Preservation Act kept
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31)Although sound recordings could be made and re-played in the

    31)Although sound recordings could be made and re-played in the 1870s, it wasn’t possible to duplicate them for another ten years.   32)Arbitron is a company that surveys radio listenership.   33)Many radio stations eliminated news departments after deregulation in the 1990s.   34)News on radio stations that limited their news coverage to very short stories.
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31)Although sound recordings could be made and re-played in the
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11)A newspaper publisher “outranks” its editor, even an editor-in-chief. 12)Benjamin Franklin

  11)A newspaper publisher “outranks” its editor, even an editor-in-chief.   12)Benjamin Franklin was a harsh critic of newspaper chains.   13)Newspaper chains grew considerably in the 1970s and 1980s.   14)There are more morning newspapers in the U.S. than afternoon newspapers.   15)The year 2008 was particularly grueling for the newspaper industry with losses of an estimated 20,000.
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11)A newspaper publisher “outranks” its editor, even an editor-in-chief. 12)Benjamin Franklin
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1)The hugely successful media company founded by Mark Zuckerberg __________. 2)__________

    1)The hugely successful media company founded by Mark Zuckerberg is __________.   2)__________ is an economic system with private owners operating trade and industry for profit.   3)Mass media derive income either by selling their products directly to the audience or from__________.   4)Advertisers buy time from the broadcast media and __________ from the print media. .
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1)The hugely successful media company founded by Mark Zuckerberg __________. 2)__________
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1) What the name of the Internet radio site which

1) What is the name of the Internet radio site on which users create a radio station by naming a performer and allowing the site to choose similar music? A)AOL B)Music4U C)Pandora D)SoFloRadio   2) What is the greatest value radio provides to the music industry? A)free airplay B)fees paid to play songs C)concert promotions D)insightful interviews   3) Radio and the.
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1) What the name of the Internet radio site which
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31) Radio remains very popular, but some of its listeners

    31) Radio remains very popular, but some of its listeners have recently been turning to all of the following alternatives EXCEPT A)iPods and other personal music storage devices. B)MTV and other music programming on television. C)Pandora and other online music streaming services. D)Sirius XM, and other direct-to-listener satellite services.   32) Thomas Edison introduced a recording-playback.
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31) Radio remains very popular, but some of its listeners
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11) When a movie studio controlled the whole process from

    11) When a movie studio controlled the whole process from conception of a movie to its delivery through the box office it was said to be engaged in A) consolidation. B)block-booking. C)the studio system. D)synergy.   12) U.S. movie attendance peaked in the  A) 1940s.  B) 1950s. C)1960s. D)1980s.   13) As television emerged as a national mass medium,.
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11) When a movie studio controlled the whole process from
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41)By introducing super-sized bookstores, Barnes & Noble started a trend

  41)By introducing super-sized bookstores, Barnes & Noble started a trend that dramatically changed the way Americans browse and buy books.   42)Amazon has had little impact on chain superstores.   43)Reference books are vulnerable in this Internet age.   44)The Physician’s Desk Reference is an example of a textbook.   45)Gone With the Wind is an example of.
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41)By introducing super-sized bookstores, Barnes & Noble started a trend
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1)__________ changes the role of the radio listener from being

  1)__________ changes the role of the radio listener from being a passive recipient of someone else’s playlist into an active participant who helps determine what is played.   2)Radio __________ is essentially free advertising for the recording industry because radio listeners may buy the songs they hear and like on the radio.   3)A.
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1)__________ changes the role of the radio listener from being
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1)Pandora a satellite radio network. 2)The symbiosis between radio and the

  1)Pandora is a satellite radio network.   2)The symbiosis between radio and the recording industry arose in the 1980s in response to the emergence of the Internet.   3)Payola, which is illegal pay-to-play bribery of radio personnel, is a reflection of how strong the symbiotic relationship between radio and the recording industry is.   4)Radio and.
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1)Pandora a satellite radio network. 2)The symbiosis between radio and the
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Match each media organization in the left column with the

    Match each media organization in the left column with the appropriate person in the right column. 1)Apple A) Mark Zuckerberg 2)Christian Science Monitor B) Calvin Coolidge 3)FacebookC) David Sarnoff 4)Federal Radio Commission D) Rupert Murdoch 5)News Corp.E) Steve Jobs 6)RCA and NBCG) Mary Baker Eddy       .
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Match each media organization in the left column with the
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11)The regulatory mechanism created by Congress for television in the

  11)The regulatory mechanism created by Congress for television in the 1930s resulted in a threetier system – local, networks and corporate affiliates.   12)Roone Arledge created Fox and made it the fourth major network.   13)In the 1960s, FCC Chairman Newton Minnow lauded television as a “vast wonderland” of entertainment programming.   14)Congress set up the.
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11)The regulatory mechanism created by Congress for television in the
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41)Michael Moore spurred public debate global warming with his documentary

  41)Michael Moore spurred public debate on global warming with his documentary An Inconvenient Truth.   42)Michael Moore is best known for his point-of-view documentaries.   43)Point-of-view documentaries require viewers to have a high level of media literacy because competing viewpoints are not always presented.   44)Webisodes are full-length sitcoms delivered on the Web.   45)Before World War II.
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41)Michael Moore spurred public debate global warming with his documentary
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