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To close the gap between what a company provides and what the customer is told it provides, the company must:

encourage teamwork and train employees so that they know what the management expects.

ensure that employees have the skills and the proper tools to perform their jobs.

create realistic customer expectations through honest, accurate communication.

stay attuned to customer wishes by researching customer needs and satisfaction.

a. encourage teamwork and train employees so that they know what the management expects.

b. ensure that employees have the skills and the proper tools to perform their jobs.

c. create realistic customer expectations through honest, accurate communication.

d. stay attuned to customer wishes by researching customer needs and satisfaction.

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Management 4 Months Ago 26 Views
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