Question : Fill in the Blank 45.The basic purpose of marketing research to : 1774317

Fill in the Blank

45.The basic purpose of marketing research is to assist marketing managers in making more informed __________.

46.Marketing research became a significant business activity after World War II when the economy changed from a production orientation to a __________ orientation.

47.__________ spans the informational boundary between the firm and its environment.

48.The marketing manager adjusts the marketing mix element(s) with the __________ as the main target.

49.Marketing research is a $__________ industry in the United States.