Question :
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45.The basic purpose of marketing research to : 1774317
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45.The basic purpose of marketing research is to assist marketing managers in making more informed __________.
46.Marketing research became a significant business activity after World War II when the economy changed from a production orientation to a __________ orientation.
47.__________ spans the informational boundary between the firm and its environment.
48.The marketing manager adjusts the marketing mix element(s) with the __________ as the main target.
49.Marketing research is a $__________ industry in the United States.
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