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61.Starbucks is expanding its global operations into South America in spite the real probability of civil wars and terrorist activities in many of the continent’s nations. As Starbucks expands into South America, it must deal with:

a.political uncertainty

b.economic uncertainty

c.infrastructure regulation

d.nationalistic equity

e.strategy risk

62.Starbucks is a chain that is rapidly expanding its global operation. As it expanded into South America, its research showed that Chileans on average drink only 150 cups of coffee annually, and people in Argentina only drink about half that amount. An average citizen of the United States drinks 345 cups annually. These differences in annual coffee consumption most likely reflect:

a.policy uncertainties

b.nationalistic motivations

c.cultural differences

d.economic uncertainties

e.differences in internal marketing strategies

63.Uganda is one of only two countries in the world that produce a mineral required in the manufacturing of cellular phones. Several mining companies recently moved their operations out of the region due to a bloody civil war resulting from a change in rulers. This is an example of how ____ can influence global business.

a.political uncertainty

b.policy uncertainty

c.economic risk

d.infrastructure failure

e.nationalization

64.Prior to the Japanese government decreeing that Japanese snow was different from all others and the requirement that all snow equipment marketed in the country be made in Japan for safety reasons, several companies from the U.S. and Europe had marketed their snow equipment in Japan. The elimination of non-Japanese companies from the market is an example of how ____ can influence global business.

a.infrastructure modifications

b.policy uncertainty

c.political uncertainty

d.competitive uncertainty

e.sociocultural modifications

65.What are the strategies that can be used to minimize or adapt to the political risk inherent to global business?

a.protectionist, avoidance, and offensive strategies

b.creative, cooperative, and defensive strategies

c.cooperative, customary, and nationalistic strategies

d.avoidance, protectionist, and guerrilla strategies

e.control, avoidance, and cooperative strategies

66.Uganda is one of only two countries in the world that produce a mineral required in the manufacturing of cellular phones. A company that mines that rare mineral decided to not invest in the country due to a bloody civil war resulting from a change in rulers. The mining company used a(n):

a.avoidance strategy

b.control strategy

c.cooperative strategy

d.elimination strategy

e.self-protection strategy

67.The ____ strategy of minimizing or adapting to the political risk inherent to global business makes use of joint ventures and collaborative contracts.

a.defensive

b.control

c.cooperative

d.avoidance

e.offensive

68.A firm using a ____ strategy to prevent or reduce political risks will lobby foreign governments or international trade agencies to change laws, regulations, or trade barriers that hurt their business in that country.

a.defensive

b.control

c.cooperative

d.protectionist

e.avoidance

69.Green Giant learned that it could not use the Jolly Green Giant character in parts of Asia where a green hat worn by a man signifies that he has an unfaithful wife. This is an example of a(n) ____ that influenced global marketing.

a.geocentric attitude

b.control strategy

c.cooperative strategy

d.cultural difference

e.avoidance strategy

70.____ is the set of shared values and beliefs that affects the perceptions, decisions, and behavior of the people from a particular country.

a.National mindset

b.National culture

c.Cultural nationalization

d.Cultural diversity

e.National diversity

 

 

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