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55) ________ the process of predicting future environmental happenings that

Question : 55) ________ the process of predicting future environmental happenings that : 1914773

55) ________ is the process of predicting future environmental happenings that will influence the operation of the organization.

A) Forecasting

B) Scheduling

C) Routing

D) Controlling

E) Designing

56) Which of the following is considered the key organizational forecast?

A) utility forecasting

B) sales forecasting

C) social trends forecasting

D) technological forecasting

E) economic forecasting

57) The two broad types of sales forecasting methods are ________.

A) hall tests and Internet surveys

B) hall tests and omnibus surveys

C) qualitative and quantitative

D) qualitative and focus groups

E) focus groups and quantitative

58) Which of the following is a qualitative method of sales forecasting?

A) moving average method

B) regression method

C) product stage method

D) jury of executive opinion method

E) correlation method

59) The salesforce estimation method is a ________ method of sales forecasting.

A) quantitative

B) focus group

C) hall test

D) survey

E) qualitative

60) Which of the following is a quantitative method of sales forecasting?

A) consumer surveys

B) product stages

C) jury of executive opinion

D) the Delphi method

E) salesforce estimation

61) The regression method is a ________ method of sales forecasting.

A) hall test

B) surveys

C) quantitative

D) qualitative

E) focus group

62) In which of the following sales forecasting methods do managers within the organization assemble to discuss their opinions on what will happen to sales in the future?

A) trend analysis

B) nominal group technique

C) the Delphi method

D) jury of executive opinion method

E) the product stages method

63) Which of the following is a characteristic of the jury of executive opinion method of sales forecasting?

A) The resulting forecast is a blend of informed opinions.

B) It is a more formal method than the Delphi method.

C) It gives accurate data because the data is collected by the sales people who continually interact with customers.

D) It utilizes historical data to predict future sales levels.

E) It predicts future sales by analyzing the historical relationship between sales and time.

64) A relatively formal sales forecasting method that gathers, evaluates, and summarizes expert opinions as the basis for a forecast is the ________.

A) nominal group technique

B) salesforce estimation method

C) time series analysis method

D) Delphi method

E) trend analysis method

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