Question :
41) According to value-chain analysis, inbound and outbound logistics considered : 1406265
41) According to value-chain analysis, inbound and outbound logistics are considered as ________.
A) tertiary activities
B) primary activities
C) support activities
D) core competencies
42) Which of the following is considered as a support activity in an organization?
A) inbound logistics
B) marketing and sales
C) procurement
D) customer service
43) Which of the following statements is true of the environmental forces that affect strategy formulation?
A) Socialist economic systems normally levy light taxes on business profits.
B) Countries that excessively spend on R&D tend to have lower levels of prosperity.
C) Approval of the host government is almost always necessary for making direct investments.
D) Free-market economies tend to levy high taxes on business profits.
44) Adapting products and their marketing strategies in each of the national markets of a company to suit local preferences is called a ________ strategy.
A) multinational
B) blue ocean
C) global
D) retrenchment
45) Companies often establish largely independent, self-contained units in each of its national markets to implement a ________ strategy.
A) retrenchment
B) global
C) multinational
D) blue ocean
46) Which of the following strategies is appropriate for companies in industries where buyer preferences do not converge across national borders?
A) retrenchment strategy
B) global strategy
C) multidomestic strategy
D) mass customization strategy
47) The main benefit of a multidomestic strategy is that it ________.
A) exploits scale economies in product development and marketing
B) is cost-saving due to product and marketing standardization
C) takes advantage of location economies
D) responds quickly and effectively to emerging buyer preferences
48) The main drawback of a multinational strategy is that it does not allow a company to ________.
A) exploit scale economies in product development or marketing
B) closely monitor buyer preferences in each local market
C) modify its products except for the most superficial features
D) respond quickly and effectively to emerging buyer preferences
49) A ________ strategy typically increases the cost structure for international companies and forces them to charge higher prices to recover such costs.
A) retrenchment
B) global
C) multidomestic
D) blue ocean
50) Offering the same products using the same marketing strategy in all national markets of an organization is referred to as a ________ strategy.
A) global
B) retrenchment
C) multinational
D) blue ocean
