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11.In the typical S-curve pattern of innovation, increased effort (i.e., money, research, and development) brings only small improvements in technological performance:

a.early in the cycle

b.throughout the cycle

c.at the end of the cycle

d.at both the beginning and end of the cycle

e.in the maturity stage of the cycle

12.In the typical S-curve pattern of innovation, small amounts of effort will result in significant increases in performance:

a.during the growth stage of the cycle

b.at the midpoint of the cycle

c.only at the end of the cycle

d.throughout the cycle

e.only at the beginning of the cycle

13.In the typical S-curve pattern of innovation, increased effort (i.e., money, research and development) brings only small improvements in technological performance when performance limits of the technology are reached:

a.during the introductory stage of the cycle

b.at the breakeven point of the cycle

c.during the maturity stage of the innovation cycle

d.throughout the cycle

e.at the end of the cycle

14.In the typical S-curve pattern of innovation, when significant improvements in performance can ONLY be gained through radical new designs or new performance-enhancing materials, it is likely that a company is:

a.at its breakeven point

b.at the problem identification stage of the innovation cycle

c.at the end of the innovation cycle

d.at either the beginning or end of the innovation cycle

e.at the end of its maturity stage

15.Patterns of innovation over time that can create sustainable competitive advantage are called:

a.innovation maps

b.organization development

c.results-driven change

d.innovation streams

e.cyclical inventions

16.The development of CDs was a source of ____ to companies in the recording industry just as audiotapes and 8-track tapes had once been.

a.a sustainable competitive advantage

b.creativity reengineering

c.technological discontinuity

d.planned shrinkage

e.technological replacement

17.____ is the knowledge, tools, and techniques used to transform inputs into outputs.

a.Resource manipulation

b.Procedural innovation

c.A transformation system

d.Technology

e.Creativity

18.An ongoing series of technology cycles will allow an organization to:

a.satisfy more customers with fewer resources

b.create a competitive advantage

c.control variable costs

d.eliminate the product-innovation process

e.eliminate problems associated with economies of scale

19.An innovation stream moves from one technology cycle to another through the process of:

a.technological substitution

b.dominant design

c.incremental environmental change

d.organizational synergy

e.transition management

20.In terms of innovation streams, ____ occurred when customers purchased flat-screen computer monitors to replace the older, bulkier monitors.

a.technological substitution

b.technological expansion

c.reengineering

d.demarketing

e.the pioneering era

 

 

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